So, the Government’s staycation television advertising campaign has been widely panned as ineffective. The fact that it launched as Britain experienced its worst period of wet weather on record probably wasn’t the best timing – who’d want a staycation in the pouring rain when sunny foreign climes beckon just a few hours away?
From what we’re seeing at our own airport car parks, the staycation campaign certainly hasn’t persuaded people to stay in the UK – we’ve had some really busy weeks at our Gatwick, Birmingham and Manchester airport car parks. Some weekends have already been fully booked and the next few are also full or close to full – making it more important than ever for travellers to book early. Not only does booking early get you a more competitive price – they tend to rise the closer you get to the stay date – but it also guarantees a space in the car park of your choice.
We’re also seeing more customers than ever in 2012 who combine their airport parking with an overnight stay at an airport hotel. With 120 hotels and more than 230 hotel packages, there’s certainly a good choice at APH!